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Services/What I Offer

THIS IS WHAT YOU CAME FOR

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PICK ME, CHOOSE ME
(TO WORK WITH!)

THIS IS WHAT YOU GET WHEN YOU WORK WITH ME:

AN INFINITY GAUNTLET

THAT

CREATES THOUGHTFULLY

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Content Creation/Management

In-depth blogs and high-value, longform content assets crafted with subject-matter expertise. For every content property, I interview in-house or external subject matter experts, research thoroughly across existing literature as well as the industry ecosystem, include real-life examples, and tie in with case studies.

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I will work with your marketing/sales/customer teams to get the figures that make an impression. Anything that is needed to get the most impactful output out there. 
 
 

  • Long form and short-form blogs

  • Newsletters

  • Ebooks/Whitepapers

  • Playbooks

  • Infographic

  • Social media content (not management)

Marketing/Growth Strategy

You are busy creating your product to withstand the climatic conditions, but marketing trends are like the weather - ever-changing. To stay on top of things, your marketing strategy needs someone to steer it and create a weather-proof workflow. 

This service is best suited for startups or teams with limited marketing resources and in-house creation experts.

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Choose the scope:

  • Consultation only

  • Set-up of Editorial Calendars

  • Content-driven marketing strategy

  • Community events
     

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Case Studies

Nothing works as magically as social proof does. We work on one case study or use case and can repurpose it across a plethora of content channels to market to current and prospective customers. 

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  • Interviews with 2-3 stakeholders in the client

  • Video and text-based testimonials

  • Case study blog post, video, downloadable PDF

Copywriting

Playing with words for creating TIGHT copies is a very different ball-game. It’s the difference between “We have the best solution to be productive at work” and “10x productivity at work. Unlocked.”

 

I can help with the following types of copies, and almost always include calls to work together on our drafts. Copies are like that. 

 

  • Website Copywriting

  • Ad copies for LinkedIn

  • Video scripts for teasers, trailers, launch

  • Explainer video scripts

  • Podcast scripts

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Writing/Journalism

Journalism is my first love. I monitor and write about the future of work, trends in HR, remote work evolution, work cultures, wellbeing  & health, and even pop culture!

  • News, Trends: Original research and reportage with at least 2-3 SMEs

  • Branded content journalism

  • Feature pieces: Deep dives into trends, a telescopic look at how ecosystems evolve

  • Pop culture analysis: Putting books, movies, television, internet culture under a microscope

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